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9 Tips to Manage Your Business Reputation With Social Media

Don’t limit yourself to the top five social networks either. Simply Google ‘social networking websites’. How to Use Social Media to Manage your Reputation Social media is powerful, but it isn’t a magic bullet. This will help your customers—and Google—identify your social media accounts. Before deciding on your official handle, make sure you can use it on several social platforms. You’ll need to post regularly to show Google that your profile is active and relevant to your brand. Properly handling customer complaints takes empathy and understanding. Never, EVER delete customer posts. Tell Your Story Your social profiles give you an opportunity to share your brand’s positive narrative, so don’t just use them to sell your products and services. Using social media to monitor brand sentiment, engage with your followers, and promote your company’s social good takes time and resources.