You Said What???
That is the answer I got from numerous developers I have spoken to about creating the platform
Speaking to 15 plus developers = Not all conversations are equal
They either said...
Tasty is one example in a massive trend that looks only to expand in the years to come, with YouTube reporting that video consumption rises by 100 percent every year and 80 percent of all internet traffic is set to be video by 2019.
The immersive, quality content is certainly a huge reason why video has proven so successful, but there’s more.
All this swiping and scrolling and visual clutter is rendering us almost incapable of functioning.
Videos of 15 seconds or less are shared up to 37 percent more times than videos that last for 30 seconds or more.
Mobile is by far the biggest driver of vertical video.” More social media platforms are also gearing up for vertical, including Instagram, WhatsApp and Facebook.
Not only does this help enhance the user experience, but it drives qualified traffic to your site, filtering out the customers that are more likely to convert.
It’s important for brands to have optimized video landing pages and video hubs, so they can control the user experience once the user has landed on your site.” The takeaway?
Don’t be a one-trick pony Producing a digital video may take up more of your budget, but that doesn’t mean you should invest in just one video and use it across all marketing channels.
Many marketers make the mistake of thinking a video is only used for brand campaigns and social media,” said Tyler Lessard, vp of marketing for Vidyard.
It’s effective as part of email marketing, digital marketing, web, social media, brand and content marketing.” The takeaway?